Business During The Holidays

Is your business very quiet at holiday time?  Are your clients busy with other things? Are your clients limited with funds due to holiday spending?

Here are 12 ideas to help you be productive during the holidays.

1 - Stay on a routine as much as possible.  If you always start work at 9am then start at 9am.

2 - Do a minimal amount everyday.  Even one hour a day can keep you in the game and keep you productive so you do not start 2025 at a dead stand still.

3 - Check emails daily.  Delete anything you do not need.  Only deal with the urgent ones.

4 - Create a 'to do list' for 2025.  Whether it is emails you ignored or other tasks, take the time to put them on your to do list.

5 - Respond to emails that require your attention.  "Quick note to confirm I received your email.  I will respond in the new year.  Happy Holidays!"

6 - Write one article you can use for your blog, newsletter or website in the new year.

7 - Send yourself an email with an idea or task that you do not want to forget by using your phone -- stay off your computer so you do not start checking emails but do not forget that idea or task.

8 - Set up your calendar for 2025 - do you have a paper calendar or online one?  Take the time to block the timeslots for your repeat meetings and other dates you already know.

9 - Work on organizing any receipts and finances you can when things are quiet.  Consider hiring a bookkeeper if you have too much to catch up on - they will catch you up and set you up for success going forwards.

10 - Invite great clients, referral sources and potential clients for an in-person coffee.  You can enjoy the chat, get to know them better and plant a seed about how you can help them or they can help you in 2025.

11 - Are you caught up?  Do you owe any clients or potential clients proposals or notes?  Use one block of time to get one more task off your list.

12 - Holiday time is for family.  Enjoy the time!

PS - sign up for the 100 day business challenge and start growing your business exponentially! Click here to sign up.

 

Cheryl Rankin

Fit For Business

fitforbusiness@rogers.com

www.fitforbusiness.ca

647-287-0320

Blogs, Newsletters & Email

Blogs, Newsletters & Email

We can communicate with potential clients and clients using a variety of online systems. Our marketing has expanded well beyond the traditional newspaper ads and posters.

E-mails - Usually emails are sent out indivdually. You should take the time to be polite and write like a business letter. Keep it short so that people will read it. Remember to tell everyone what you want them to do after they read your email.

Newsletters - you can still create and print a hardcopy (paper) version of your newsletter and distribute them to your contacts. You can also create emails that you will send a group. Be careful - you should blindcopy your group emails unless everyone has preapproved the distribution of the list. You save time by sending out the same newsletter to 25 people at a time. You do lose the ability to customize the newsletter. Be careful that it does not get too long. Really long newsletters in a regular email can be tough and bory to read.

Online newsletters - whether you use your website system to create fancy, online newsletters or a special program like Constant Contact -- you can send a more professional looking newsletter to large groups of people. It is easy to add pictures and your logo into these programs. Everyone can get their first name in the newsletter. Even though the received knows it is a group email; it is still customized with their name. You can use and track the usage of links to your website and create more traffic to your website. The best thing is that you can track which newsletter topics get people to open the newsletter and read.

Your choice of communication system depends on your budget, your target market and your time.

Call Cheryl Rankin, www.fitforbusiness.ca for help on choosing the best system. We can also do the newsletter for you if you do not have the time.

Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca