Monday, October 29, 2007

Workshops / Think Tanks

Reach a new Business level!
• F a l l B u s i n e s s T r a i n i n g S e r i e s
Fit For Business is teaming up with other great training providers to deliver a series of sessions that will help your business reach the next level. These topics are designed to provide you with new ideas, new information and new strategies to help revitalize your existing business and improve your profits.
• 1 session - $25 plus GST
7:30 am – 9:00 am, Four Points By Sheraton, 2501 Argentia Road, Mississauga
October 26th
e-marketing
(The Technology Coach/Fit For Business)
November 9th
blogging for business
(The Technology Coach/Fit For Business)
November 23rd
turning your
customers into
your sales force
(Willowtree Customer Service/
Fit For Business)

Business Think Tank Series
* 1 session - $30 plus GST (includes 3 course lunch); 11:30- 1pm, West 50 Restaurant, 50 Burnhamthorpe Road West, Mississauga
October 19th
informercials that work!
(Actors in Motion/
Fit For Business)
November 2nd
strategies to become
a business rebel
(Think Strategies/
Fit For Business)
November 16th
marketing magic
(Altimeter Design/
Fit For Business)
November 30th
how to get the most
out of your small
business technology
(The Technology Coach/
Fit For Business)

Pre-register by calling Cheryl at 647-287-0320, fitforbusiness@rogers.com; For more details, please see the web-site - www.fitforbusiness.ca.

New Networking

Networking is a great way to market your company thanks to the personal touch and of course the power of word of mouth marketing. Are all of the networking events the same these days?

It is up to you to make each networking event useful. The easiest and fastest way to get results from networking events is to help other people.

Find out what type of people they want to meet and help to introduce them to others in the room. You now have two people who will remember you and in tunr also try to help you. Sometimes a good idea for someone else is just as good as your sales pitch for your own business. They will remember you and in turn will try to use your services or give you a referral.

A happy client tells one or two people about your business, while a grumpy one tells thirteen people. Even a contact at a networking event who is pleased with your help will tell one or two more people about your business. Be memorable for good reasons - help other people when you see them at networking events.

Use networking to grow your business to the next level. In many cases, networking is faster, and less expensive than advertising.

Join Fit For Business for the current workshops and/or think tanks every Friday. Details are on the web-site - www.fitforbusiness.ca.

Cheryl Rankin
Fit For Business
647-287-0320
fitforbusiness@rogers.com
www.fitforbusiness.ca

Tuesday, September 25, 2007

No time for networking?

I was telling someone about the business networking lunch that I am going to be chairing starting on October 3rd and their reaction was "I do not have time to network". Wow! I was impressed - too many clients to network - well actually no they do not have too many clients. They are too busy looking for clients to network.

I put on my trainer/teaching hat and decided to explain why I network --- here is how it went...

How often do your clients purchase your product or service based on your initial interaction? Never. Ok then, do your clients need to trust you and know you a little bit before buying from you? Definitely!

When you attend a networking event regularly you get the chance to safely develop a relationship with many other business owners. As their trust in you develops, they may consider buying from you. The best part about the repetitive nature of networking comes when the person trusts you enough to put their own name on the line and give you a referral.

To take full advantage of networking - tell people who your target market is and what types of things they should listen for. If you hear someone say - I have no plan then I want you to have them call me at Fit For Business.

Even though it takes awhile to start generating leads, connections and/or referrals; it is totally worth the effort. If you need any help in setting up your networking plan, call me and we will sit down and talk about it over coffee.

The group that I will be chairing on Wednesdays at lunch is Business Connection Exchange - Toronto Downtown. We meet on the 1st & 3rd Wednesdays at 12 - 1:30pm; Town & Country Restaurant, 190 Queen's Quay at Sherbourne, $15 / buffet and free parking.

If you are available on Wed. Oct 3rd and/or Wed. Oct 17th, then please let me know and get it in your schedule. Make time for networking and in the long run you will save time searching for clients.

Cheryl Rankin
Fit For Business
647-287-0320
fitforbusiness@rogers.com
www.fitforbusiness.ca
www.fitforbusiness.blogspot.com

Friday, August 10, 2007

Grow your business?

Are you looking to grow your business?

I have been invited to speak at a business networking event in Toronto - come and introduce your business and learn some helpful tips at the same time.

Come out to the Business Connection Exchange - Toronto monthly education series being held the third Friday of every month as part of our weekly meetings. On these weeks a guest speaker will talk for 30 minutes and give you practical business building suggestions. In addition, you will get an opportunity to do an infomercial. We meet at:
Coleman's Deli
3085 Bathurst Street
Toronto (one block north of Lawrence on the east side) from
7:30 AM to 9:00 AM.
Cost is $11.00.
Our Guest Speaker on Friday, August 17, 2007 is Cheryl Rankin, President of Fit For Business (http://fitforbusiness.ca ). Her topic is Marketing Tips to Jump Start your Business. You will leave the meeting with at least one one tip / technique you can use to get new customers right away!

Future topics will include: Why do people buy what you sell?, a 3 man panel on How to Build Your Business the "Right" Way, meet an executive coach and learn the techniques he uses with his clients, learn how to double, triple, or even quadruple your sales and profits over the next year, learn how to use technology to work smarter and generate more leads and sales, and much more….

For more information contact:

Heather FreedGroup, Life & Health Insurance Specialist
"Insure your Freedom"Heather@Freed.cawww.freed.ca416-806-5478

Thank you for the invitation Heather - this invitation is open to everyone so please check your calendars and come to meet other business owners, promote your business and learn a tip or two so you can grow your business.

Cheryl Rankin
Fit For Business
www.fitforbusiness.ca
fitforbusiness@rogers.com
647-287-0320

Wednesday, August 8, 2007

Shape Up Your Sales!

Do you have strong sales for your business?
Are your sales numbers going up as planned?
Do your sales go in cycles?
Do you have enough sales presentations?

Check out this helpful article about shaping up your sales - http://www.womencandoanything.com/content/view/361/71/. It is on the web-site - Women Can Do Anything.

Call Cheryl at 647-287-0320 to book a sales training session to shape up your sales.

Cheryl Rankin
Fit For Business
647-287-0320
fitforbusiness@rogers.com
www.fitforbusiness.ca

Wednesday, July 4, 2007

e-marketing workshop/networking

E-Marketing Business Training –
July 12th 7:45am – 9am,
Central Library, Mississauga

Implementing an Electronic Marketing program is one of the most cost-effective marketing strategies a small business owner can implement and manage all on their own.

Scott Kendall – The Technology Coach will present e-marketing from Contact Database and Customer Relationship Management Systems, to eNewsletters, Blogs, Podcasting and even Websites. Whether you are looking for hands on control or a completely automated solution, Scott will introduce you to eMarketing to stay in touch with current contacts, reach new ones and ultimately grow your business!

Cheryl Rankin – Fit For Business will present how to effectively integrate your marketing messages into your eMarketing plan. How often should you send out a newsletter? Who do you send your newsletter to? What do you put in a blog? How do you get people to go to you web-site? How do you get people visiting your web-site to call you? Cheryl will give you lot of tips and hints for your e-marketing plan.

Space is limited, register today! Call Cheryl at 647-287-0320

Summer Business Seminars


Reach a new business level!
S u m m e r B u s i n e s s T r a i n i n g S e r i e s

Fit For Business is teaming up with six other great training providers to deliver a series of
sessions that will help your business reach the next level. These topics are designed to
provide you with new ideas, new information and new strategies to help revitalize your
existing business and improve your profits.

• 1 session - $25 plus GST • 3 or more sessions - $75 plus GST

7:45 am – 9am, Central Library, Mississauga

For more details check www.fitforbusiness.ca
Call today to register for these great 1 hour training/networking sessions,
call Cheryl at 647-287-0320.

July 12th - e-marketing
(The Technology Coach/Fit For Business)

July 19th - new view on numbers
(Aldo Sistilli Accounting/Fit For Business)

July 26th - professional presentations
(Actors In Motion/Fit For Business)

Aug 9th - branding bootcamp
(Wildworks Graphic Design/Fit For Business)

Aug 16th - turning risks into opportunities
(Business Continuity & Recovery Services/Fit For Business)

Aug 23th - strategies to become a business beach bum
(Thinc Strategies/Fit For Business)

To register call
Cheryl Rankin
Fit For Business
647-287-0320
fitforbusiness@rogers.com
www.fitforbusiness.ca