Pricing

Pricing -

Many business owners pick prices out of the air or just use the price that everyone charges. Pricing is a very important component of your marketing and your business.

Stop and calculate your price(s) correctly or you will lose money.

1. what are your costs to deliver the product or service?
product, shipping to get the product to you, any handouts that go with it, time to deliver, marketing directly connected to the individual sale, any packaging costs, did you include a warrantee that will cost you more time?
2. what does your competition charge for the same product?
3. is it a regular request or an urgent one?
4. who is your target market? would they pay that price?
5. what if your client decides to buy in large quantities? your bulk package has to make money as well so your individual price can not be your lowest price.
6. how is your client paying you? do you have to pay creditcard fees or bank fees?
7. when is your client paying you? when did you have to pay for the product or supplies?

To get help to calculate the price of your product or service, please call Cheryl Rankin, Fit For Business, 647-287-0320.

Cheryl Rankin
Fit For Business
www.fitforbusiness.ca
info@fitforbusiness.ca
647-287-0320
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