Monday, December 15, 2014

Business Proposals

Some small business owners request proposals and some larger corporations or cities request formal proposals.  Be sure to match your proposal to your prospects needs and wants.

1 - are they just looking for something in writing to help clarify the deal?  send an email with the details that you discussed

2 - are they looking to compare your proposal to other ones?  confirm what details they need in order to compare on an even level.  In your discussion be sure to highlight why you are special and a better fit for their needs.

3 - formal proposals - usually they require some testimonials - get them now and have them ready for your next proposal

4 - formal proposals - match your experience and your expertise to their requirements that are outlined.  Follow their format as much as you can so they find the information easily.

5 - get to the point - do not get too wordy.  If they are reviewing 6 proposals, they do not want to spend an hour reading each one.

6 - get it in on time

7 - call to confirm they received it

8 - follow up to find out who won the work and ask for feedback on your proposal -- usually they will tell you

9 -search out proposals / projects that fit your qualifications and apply

Fit For Business can help you prepare your next proposal.

Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca

Tuesday, June 24, 2014

Managing a Sales Team

Managing a Sales Team

It is great when you have more than one person selling for your business.  You can grow exponentially.  Once you have a team you need to manage them.

- set goals together - when the goals are set without their input then some salespeople will get frustrated and say that you set the goals too high
- give them what they need - do they need marketing materials in order to present your business professionally?
- train them - make sure they know the product / service - inside out and backwards (if it is a product that they can test  - personal training - then have them test it)
- review the marketing plan with them so they know what messages are being delivered to the prospects
- review the production / delivery of your product / service so that the sales team can make realistic promises ( it is bad when they promise delivery in 2 weeks and you always need 4 weeks)
- monitor / manage them - everyone should give daily / weekly / monthly reports to someone
- reports - some reports could be visible on the wall if everyone works from the same office
- rewards - talk to them to determine what rewards they want and what rewards will make them work to their best potential
- appreciate them - be sure to stop and talk to them and thank them (every day if possible)

To set up systems to manage your sales team, call Cheryl Rankin at Fit For Business 647-287-0320, info@fitforbusiness.ca.

Sales Training DVD - purchase this excellent tool as part of your training program for your sales team. "Shape Up Your Sales"

Fit For Business newsletter - send us an email and get our business tips sent directly to you.

Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca

Tuesday, April 8, 2014

Boosting your sales

Increase your sales / revenue

- to boost your sales you can sell to more people, sell to the same people more often or sell more stuff to the same people


What else can you sell? 
- Can you add a new service and sell it easily to your clients?
- Can you sell someone else's product or service to your clients?
- Will another business owner sell your product or service to their clients?
- Evaluate whether or not you can sell to your clients more often.


Stop moving and evaluate what you can sell, what are you selling and see where you can open up your options and grow your business to next level.


Cheryl
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca







Saturday, March 29, 2014

More sales!

$$$$$

Every business wants more sales - more money!


Back up a bit -- what do you need in order to get more sales?


- what is the last step before you get a sale?  Do you send a proposal / have a coffee meeting / the prospect tries on your product?


1 - identify what your prospect needs to do before they will buy from you?
2 - how many prospects do you need to get to this stage for every one sale?
If you say "every person that tries on my product - buys from me" then I would say - not enough people are trying on your product or they are making their decision before they get to this stage.
3 - how do you motivate people to get to this critical stage in your sales process?
* test drive our car and be entered to win one
* visit our store and get the autograph of a baseball player
* complete our survey and we will donate to a charity
* take a tour of our fitness facility and get one month free (no strings attached)
* try on our shoes and get a free shoe freshener
* enjoy this drink and take the glass home
* try our treadmill at this tradeshow and get a free t-shirt
* buy the large bottle of shampoo and get a free hair gel
* try our product for free
* buy this product / try it  / send in the coupon for your money back even if you like it
* have a free lunch and listen to our financial advisor's lunch and learn
4 - get more prospects in the pipeline so that more people will get to this critical step in your sales process
* make more phone calls
* send your e-newsletter on a regular basis
* attend networking meetings
* be pro-active


The bottom-line is that you need more people in the pipeline and figure out how to move them along the pipeline so you get them to that last step.


PS - do not forget to focus on your target market


To get more sales for your business - call Cheryl to schedule a one on one training session or ask to be on the notification list for the upcoming sales DVD "Shape Up Your Sales".


Cheryl Rankin
Business Consultant
Mississauga, Ontario
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca

Monday, March 17, 2014

Get Your Business In Shape

Calling all business owners in fitness and wellness.....

I have teamed up with Bonnie Chan and Dr. James Fung for a great afternoon of learning to kick start your business and get it in shape.

Get your business in shape
These powerful workshops are specifically designed for business owners and sales staff in the fitness and wellness industries.
 
3 parts to this resourceful afternoon
a) No Dollars Marketing - join Cheryl Rankin (Fit For Business) for this interactive workshop to learn how to connect with your target market, choose a message and choose a media.  Stretch your marketing dollars with lots of tips on how to market with little or no money.  Cheryl took a fitness centre in Ottawa from 200 to 3000 members in 5 years, doubled the profits of a downtown Boston facility and tripled a facility's best-ever January results.

b) Turning cardboard pieces into $100 bills - Bonnie Chan (Network To Grow)
What would it be like to know that everyone you talked to was worth $ to you? How do you ensure that you have new clients walking in the door every single week, every single month, every single year? A proven system, with thousands of people already using it successfully. We will spend time creating a whole new point of view of networking, connecting and following up with every person you meet.
 
c) Adding other revenue streams to your business - Dr. James Fung (Complete Balance Health) will lead a discussion on how to incorporate other revenue streams into your business.
 
Wed. March 26th
1 to 4pm
Workshop registration - $100 plus tax
Pre-register with a code any only pay $20 plus tax
(follow one of the speakers on facebook, linked in or twitter and contact them for the discount code)
 
Workshop Sponsor - KOSIM Medical Supply Store
KOSIM medical supply, 135 Sparks Avenue, Toronto, Ontario M2H 2S5
 
To register - www.getyourbusinessinshape.eventbrite.com -- use the discount code "Cheryl" to register for $20 instead of the $100 fee.
 
Cheryl Rankin
Fit For Business
647-287-0320

Monday, February 10, 2014

Small Business Growth

Everyone wants to improve their business results but do you have any idea where you stand now?


1 - track your financial numbers - revenue and expenses
2 - track your marketing and sales numbers - how many incoming calls, how many closed deals, how many new business cards, how many call out.....track everything so you know what works and what does not work
3 - do the math
How many proposals / sales pitches do you need to do to get one client?
How many phone calls do you make to get one sales pitch opportunity?
How many voicemails do you leave to get talking to one live body?
How many new business cards / contacts do you need?
4 - your action plan goes backwards
Each day I need to make 15 outgoing phone calls.
I need 3 coffee meetings a week.
I need 2 sales pitches a week.
5 - block your time
If you need to make 15 calls and have a meeting every day plus do the work -- schedule your time.


To create a marketing action plan or a business plan for your business - call Cheryl Rankin (business consultant), Fit For Business at 647-287-0320.


Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca

Friday, January 3, 2014

2014 Goals / Plans and Actions

2014 Goals / Plans and Actions

Do you start your day with - what do I need to get done today? or do you start with - what problems do I need to solve today? or do you start with - what do I need to do to take a step towards my goals?

step 1 - goals
How much money do you want to make?
Do you want to add a new product?

step 2 - plans
If you want to make $4,000 a month then you need to create a plan to make $1,000 a week.
How many sales do you need to make to have $1,000 a week?
How many appointments do you need to make $1,000 a week?
What does your weekly schedule look like for you to make the $1,000 a week?
Do you need to hire anyone to help you make $1,000 a week?

step 3 - actions
What are you doing today to set you up for success for today, this week, this month, and this year?
Do you need any office supplies to help you succeed? (calendar, files)
Do you need some planning time to create your plan?
How do you schedule your business day so you can take steps towards your goals and make your plans happen?
Take action and start reaching your goals.

To create your goals, plans and action steps - call Cheryl Rankin at 647-287-0320.

Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca