Saturday, March 29, 2014

More sales!

$$$$$

Every business wants more sales - more money!


Back up a bit -- what do you need in order to get more sales?


- what is the last step before you get a sale?  Do you send a proposal / have a coffee meeting / the prospect tries on your product?


1 - identify what your prospect needs to do before they will buy from you?
2 - how many prospects do you need to get to this stage for every one sale?
If you say "every person that tries on my product - buys from me" then I would say - not enough people are trying on your product or they are making their decision before they get to this stage.
3 - how do you motivate people to get to this critical stage in your sales process?
* test drive our car and be entered to win one
* visit our store and get the autograph of a baseball player
* complete our survey and we will donate to a charity
* take a tour of our fitness facility and get one month free (no strings attached)
* try on our shoes and get a free shoe freshener
* enjoy this drink and take the glass home
* try our treadmill at this tradeshow and get a free t-shirt
* buy the large bottle of shampoo and get a free hair gel
* try our product for free
* buy this product / try it  / send in the coupon for your money back even if you like it
* have a free lunch and listen to our financial advisor's lunch and learn
4 - get more prospects in the pipeline so that more people will get to this critical step in your sales process
* make more phone calls
* send your e-newsletter on a regular basis
* attend networking meetings
* be pro-active


The bottom-line is that you need more people in the pipeline and figure out how to move them along the pipeline so you get them to that last step.


PS - do not forget to focus on your target market


To get more sales for your business - call Cheryl to schedule a one on one training session or ask to be on the notification list for the upcoming sales DVD "Shape Up Your Sales".


Cheryl Rankin
Business Consultant
Mississauga, Ontario
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca

Monday, March 17, 2014

Get Your Business In Shape

Calling all business owners in fitness and wellness.....

I have teamed up with Bonnie Chan and Dr. James Fung for a great afternoon of learning to kick start your business and get it in shape.

Get your business in shape
These powerful workshops are specifically designed for business owners and sales staff in the fitness and wellness industries.
 
3 parts to this resourceful afternoon
a) No Dollars Marketing - join Cheryl Rankin (Fit For Business) for this interactive workshop to learn how to connect with your target market, choose a message and choose a media.  Stretch your marketing dollars with lots of tips on how to market with little or no money.  Cheryl took a fitness centre in Ottawa from 200 to 3000 members in 5 years, doubled the profits of a downtown Boston facility and tripled a facility's best-ever January results.

b) Turning cardboard pieces into $100 bills - Bonnie Chan (Network To Grow)
What would it be like to know that everyone you talked to was worth $ to you? How do you ensure that you have new clients walking in the door every single week, every single month, every single year? A proven system, with thousands of people already using it successfully. We will spend time creating a whole new point of view of networking, connecting and following up with every person you meet.
 
c) Adding other revenue streams to your business - Dr. James Fung (Complete Balance Health) will lead a discussion on how to incorporate other revenue streams into your business.
 
Wed. March 26th
1 to 4pm
Workshop registration - $100 plus tax
Pre-register with a code any only pay $20 plus tax
(follow one of the speakers on facebook, linked in or twitter and contact them for the discount code)
 
Workshop Sponsor - KOSIM Medical Supply Store
KOSIM medical supply, 135 Sparks Avenue, Toronto, Ontario M2H 2S5
 
To register - www.getyourbusinessinshape.eventbrite.com -- use the discount code "Cheryl" to register for $20 instead of the $100 fee.
 
Cheryl Rankin
Fit For Business
647-287-0320