Saturday, February 21, 2009

Speaking Opportunities

Do you have anything to share? Can you help other people by giving a presentation?

If you have something positive to share then get out there and do it. Have you spoken to your own networking group? Does your networking group have other chapters?

To get more speaking engagements:
1. Finish your speaking engagements by telling people that you would like more speaking opportunities.
2. Ask in your 1 minute introductions.
3. Tell people where you have spoken and it might help them think of a new opportunity for you.
4. Write about your speaking engagements in your blog, newsletter or web-site.

Recently I spoke for the City Of Toronto's Enterprise Toronto program and I am scheduled to speak to a group of business owners in the Town Of Ajax. When I told a business friend that I was excited about these opportunities, she booked me to speak to her group in March.

If you know any business groups that would like a speaker who can share ideas on how to grow your business, marketing and/or sales, then please pass along my name.

Thank you,
Cheryl Rankin
Fit For Business
647-287-0320
www.fitforbusiness.ca
info@fitforbusiness.ca
*sign up for my newsletter on my web-site

Thursday, February 19, 2009

1 Minute Intro

Infomercial / Elevator Pitch / Business Introduction

A 1 minute introduction to your business is mandatory for your business. Include the basics like your name, your business name, what do you do and what problem do you solve for your clients. Add in some special things like 1) why you are better than your competition, 2) why are you different than your competition (unique selling proposition) or 3) who is your target market.

Use your 1 minute to try to get the attention of your audience. Do not sell anything!
Most business owners should use the 1 minute to buy enough time from their audience to get a coffee meeting where they can do their sales pitch.

What impression do you want to leave your audience with? Now write your 1 minute to give that impression.

Practice your 1 minute so it is automatic.

If you need help with your 1 minute introduction, please call Cheryl at Fit For Business to book a phone consultation. She can be reached at 647-287-0320.

Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca