Infomercial / Elevator Pitch / Business Introduction
A 1 minute introduction to your business is mandatory for your business. Include the basics like your name, your business name, what do you do and what problem do you solve for your clients. Add in some special things like 1) why you are better than your competition, 2) why are you different than your competition (unique selling proposition) or 3) who is your target market.
Use your 1 minute to try to get the attention of your audience. Do not sell anything!
Most business owners should use the 1 minute to buy enough time from their audience to get a coffee meeting where they can do their sales pitch.
What impression do you want to leave your audience with? Now write your 1 minute to give that impression.
Practice your 1 minute so it is automatic.
If you need help with your 1 minute introduction, please call Cheryl at Fit For Business to book a phone consultation. She can be reached at 647-287-0320.
Cheryl Rankin
Fit For Business
647-287-0320
info@fitforbusiness.ca
www.fitforbusiness.ca
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